Publicly-traded firm (APLD) providing datacenters for digital solutions to the high performance computing industry.
Client
Applied Digital
Role
Brand Development, UX/UI Design
Challenges
Provide impactful brand identity for an innovative team at the forefront of the digital economy in the HPC space while currently deploying multiple strategic investments across the industry.
Solutions
Delivered primary and secondary logo development prior and post IPO differentiate the brand, business model, and momentum as a startup blockchain-focused venture.