Ultra Lounge & Live Music Venue

Client

Envy Group

Role

Brand Development, Web Design

Challenges

Develop recognizable brand identity and web presence for new ultra lounge and music venue appealing to fashion-forward demographic in Charlotte, NC metro area.

Solutions

Created logo, website, and ongoing promotional collaterals that conveyed a more modern, fashionable approach to nightlife in the region. Initial revenue and profitability supported design strategies and confirmed project execution goals.